Overview: Bringing Passion To The Accounting Profession Take the time to listen as Cindy and Roger discuss the opportunities individuals have as they build their premier accounting firm in their area. Cindy brings a fresh new look to the approach of deciding the next steps. She has...
Overview: Simplifying the Accounting Model for the Entrepreneur Your Host: Roger Knecht, president of Universal Accounting Center Our Guest: Femke Hogema Femke returns to discuss with Roger the power of numbers in business. Consider the benefits that come when helping clients manage their businesses with budgets and forecasts. It’s helpful to show...
? Overview: Are You Wired For Success Listen in as Roger and Erin discuss the psychology that can frustrate our efforts to be successful and profitable in business. Consider the things so many of us do that sabotage our individual success and learn the formula to help...
? Working with business owners often presents opportunities to educate and perhaps inspire. But what does this look like in a professional setting, in fact in a more formal relationship that may involve compensation? Learn the levels that exist for accounting professionals to offer more than quality...
Overview: Relationship Selling With Confidence Selling accounting services can be a challenge, in fact frustrating, but it doesn’t need to be that way. Listen in as Clay and Roger discuss some essential elements of the process that can make it easier and more effective for you as...
For some starting, an accounting business is out of necessity. Perhaps it is unexpected or even wanted but when life happens we sometimes need to make the most of the situation. With that in mind listen as Veronica shares her story and how she can...
Overview: The Accounting Profession Is Evolving As we consider our role as accounting professionals and the relationships we have with our clients we need to consider which of our services meet two criteria: High Impact High Pricing / Margin Listen as Charlie and Roger discuss this and...
Overview: Cost Segregation, a Unique Specialized Service for Accounting Firms In an effort to find ways to stand out within the accounting profession it’s important to consider specialty services. Offering such services positions you as an expert and brings clients directly to you. Consider Cost Segregation and what...
Overview: Marketing with Purpose, Working Broadly We’ve all heard it before; the money is in the niches. Target industry and specialize in the services you offer. But what does that mean and how to start. Adrian and Roger discuss how to lead with your expertise and...
Overview: Moving Beyond The Work To Become Relevant To Our Clients Of course, there is a joy and sense of accomplishment when in accounting everything balances and we are able to close out a month or perhaps even a year of books. But there is something more...