Building The Premier Accounting Firm

The Role of the Accountant in Business Exits w/ Craig Primo

Picture of Roger Knecht

Roger Knecht

President of Universal Accounting Center

Episode Details

In this enlightening episode, host Roger Knecht sits down with Craig Primo, a FINRA licensed investment banker, to explore the multifaceted process of selling a business. Craig shares invaluable insights into the essential role accountants play in ensuring smooth and successful transactions. Whether you’re planning an exit strategy or facing an unexpected sale, this episode is packed with practical advice to help you prepare.

Main Themes:

  1. The Critical Role of Accountants:

    • Craig and Roger note the importance of maintaining accurate financial records during a sale.

    • They discuss challenges posed by outdated accounting methods during sales.

    • Craig highlights the necessity of GAAP-compliant statements for attracting buyers.

  2. Understanding Financial Metrics:

    • Roger and Craig discuss key metrics such as gross profit margins and liquidity ratios.

    • Detailed financial data analysis creates opportunities for accountants in a sale.

    • Enhancing collaboration between accountants and clients to identify growth opportunities and prevent burnout.

  3. Debt and Growth:

    • Craig explains how to  leverage debt for business growth versus traditional cash reserves.

    • They discuss the risks of over-leverage and the phenomenon of “zombie companies.”

  4. Granular Financial Analysis:

    • Roger offers advice on managing legacy products and shifting focus to more profitable opportunities.

    • They note the role of private equity in identifying inefficiencies.

  5. Professionalism in Accounting:

    • They explain the pyramid model of accounting needs based on business size and maturity.

    • Craig emphasizes the need for a transition from growth-focused to structured financial management.

  6. Proactive Financial Planning:

    • Craig offers advice on preparing for business exits.

    • Roger highlights strategies for securing loans and avoiding missed opportunities.

    • They break down the differences between LLCs and C Corporations, and the use of Phantom stock for employee retention.

  7. Financial Statements and Trends:

    • Analyzing financial statements to understand trends and improve cash flow.

    • Managing receivables, payables, and inventory.

    • Importance of timely bookkeeping and strategic accounting partnerships.

  8. Business Sales Scenarios:

    • Unexpected sales and the need for urgent documentation.

    • Proactive preparations for sale.

    • Planning for venture capital with a 3 to 5-year sale timeline.

  9. Emotional Challenges in Sales:

    • Emotional factors complicating the sale process, especially in family businesses.

    • Recognizing and addressing emotional challenges to facilitate smooth transitions.

  10. Complex Business Transactions:

    • Impact of events like death or family disputes on transactions.

    • Equity distribution disputes and differing valuations.

    • Accountants’ role in providing strategic support, timely information, and accurate forecasting.

Join us for an in-depth discussion on how to navigate the complexities of selling a business with expert guidance from Craig Primo. Whether you’re an entrepreneur or an accountant, this episode offers valuable strategies to ensure a seamless and profitable transition. For more information on how you could broker these complex transactions, call 435-344-4060 to connect with Universal Accounting Center.

Sponsors:

Universal Accounting Center

  • Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth.

 

Offers:

Find & Follow – In Find & Follow, Greg & Jonathan DeVore provide the key to solving the knowledge transfer problem and transforming your business. Don’t spend another day wasting your and your team’s time relying on tribal knowledge – get a copy now!

 

Create a Culture of Accountability.  This is a training to help understand and implement clear expectations.  Easy to implement, quick to experience results.  We refer to it as the S.T.A.R. Training program.

 

Get a FREE copy of these books all accounting professionals should use to work on their business and become profitable.  These are a must-have addition to every accountant’s library to provide quality CFO & Advisory services as a Profit & Growth Expert today:

  • “Red to BLACK in 30 days – A small business accountant’s guide to QUICK turnarounds” – This is a how-to guide on how to turn around a struggling business into a more sustainable model. Each chapter focuses on a crucial aspect of the turnaround process – from cash flow management to strategies for improving revenue. This book will teach you everything you need to become a turnaround expert for small businesses.

  • “in the BLACK, nine principles to make your business profitable” – Nine Principles to Make Your Business Profitable – Discover what you need to know to run the premier accounting firm and get paid what you are worth in this book, by the same author as Red to Black – CPA Allen B. Bostrom. Bostrom teaches the three major functions of business (marketing, production and accounting) as well as strategies for maximizing profitability for your clients by creating actionable plans to implement the nine principles.

  • “Your Strategic Accountant” – Understand the 3 Core Accounting Services (CAS – Client Accounting Services) you should offer as you run your business. Help your clients understand which numbers they need to know to make more informed business decisions.

  • Your Profit & Growth Expert” – Your business is an asset. You should know its value and understand how to maximize it. Beginning with the end in mind helps you work ON your business to build a company you can leave so that it can continue to exist in your absence or build wealth as you retire and enjoy the time, freedom, and life you want and deserve.

 

 

Follow the Turnkey Business plan for accounting professionals.  This is the proven process to start and build the premier accounting firm in your area.  After more than 40 years we’ve identified the best practices of successful accountants and this is a presentation we are happy to share.

Also learn the best practices to automate and nurture your lead generation process allowing you to get the bookkeeping, accounting and tax clients you deserve.  GO HERE to see this presentation and learn what you can do today to identify and engage with your ideal clients.

Check it out and see what you can do to be in business for yourself but not by yourself with Universal Accounting Center.   It’s here you can become a:

Next, join a group of like-minded professionals within the accounting community.  Register to attend GrowCon and Stay up-to-date on current topics and trends and see what you can do to also give back, participating in relevant conversations as they relate to offering quality accounting services and building your bookkeeping, accounting & tax business.

Lastly, get your Business Score to see what you can do to work ON your business and have the Premier Accounting Firm. Join over 70,000 business owners and get your score on the 8 Factors That Drive Your Company’s Value.

For Additional FREE Resources for accounting professionals check out this collection HERE!

 

Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don’t want to miss.

 

Remember this, Accounting Success IS Universal.

Listen to our next episode and be sure to subscribe.

 

Also, let us know what you think of the podcast and please share any suggestions you may have.  We look forward to your input: Podcast Feedback

 

For more information on how you can apply these principles to start and build your accounting, bookkeeping & tax business please visit us at www.universalaccountingschool.com or call us at 8012653777

Related Episodes

Accounting
Robert Knecht

Marketing with Charisma w/ Gaynor Meilke

In this enlightening episode of Building the Premier Accounting Firm Roger Knecht interviews Gaynor Meilke, a seasoned business strategist and certified transformational coach. As the owner of Charisma Ink, Meilke shares her journey from corporate marketing to becoming a vital resource for growth in the

View Episode »

Subscribe To Our Podcast

Get notified when new episodes are released

Schedule an appointment at your convenience

We look forward to speaking with you

Subscribe To Our Podcast

Get notified when new episodes are released