Building The Premier Accounting Firm

Why Differentiation is the Key to Success w/ Diana Lidstone

Picture of Roger Knecht

Roger Knecht

President of Universal Accounting Center

Episode Details

Overview: Why Differentiation is the Key to Success w/ Diana Lidstone

Welcome to another enriching episode of “Building the Premier Accounting Firm” with your host, Roger Knecht. In this captivating episode, Roger sits down with the renowned best-selling author, award-winning speaker, and accomplished podcast host, Diana Lidstone.

In a world often dominated by seriousness, Diana addresses a burning question: “Can you have fun at your work as an accountant?” Discover her unique perspective on infusing joy into your professional journey and how it can lead to enhanced success.

Designing your business around your lifestyle is a dream many entrepreneurs share. Diana shares practical insights into aligning your business with your life goals, emphasizing the importance of striking that harmonious balance.

Profitability is a cornerstone of any successful accounting firm. Diana explains how establishing robust processes and systems can be the catalyst for achieving and sustaining profitability. She also delves into delegation and how processes and systems can facilitate effective delegation, empowering you to focus on what truly matters.

One of the most notable topics in this episode is Diana’s perspective on charging clients for access to you as the entrepreneur. Uncover the brilliance behind this strategy and its potential to reshape your business model.

Are you yearning to work less without compromising success? Diana outlines the systems you can set up to achieve this elusive work-life balance. Learn how to prioritize tasks in your business, ensuring that you’re investing your time where it matters most.

The age-old debate of working on your business versus working in your business is also explored in depth. Diana offers invaluable guidance on achieving the right balance and explains why it’s crucial for long-term success.

In the competitive world of accounting firms, differentiation is key. Diana highlights why setting your firm apart is important and provides actionable ways to accomplish this feat.

She shares the “Authority Visibility Blueprint,” a strategic framework comprising five essential steps. Diana delves into the common challenges entrepreneurs face with these steps and why sharing your vision with your team can be a game-changer.

Discover why many entrepreneurs fall short of their desired success and how you can avoid the same pitfalls. From answering the million-dollar question to the power of differentiation, this episode is brimming with insights that will transform your accounting practice.

Join us for a journey of discovery, inspiration, and transformation on “Building the Premier Accounting Firm.” Tune in now and embark on a path to greater joy, profit, and freedom in your accounting practice!


Your Host: Roger Knecht, president of Universal Accounting Center

Guest Name: Diana Lidstone

About Our Guest: Diana Lidstone

A best-selling author, award-winning speaker & podcast host, Diana has been an entrepreneur for almost 40 years. She is known for her straight-talk, no BS and the simple business and marketing strategies that bring her clients more joy, profit and freedom. Her podcast, Work Less PROFIT More business offers tips and strategies for small firm owners who are tired of working too hard for too little profit and no life!



Universal Accounting Center

  • Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth.



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Remember this, Accounting Success IS Universal.

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