Building The Premier Accounting Firm

How to Improve Your LinkedIn Profile w/ Donna Serdula

Picture of Roger Knecht

Roger Knecht

President of Universal Accounting Center

Episode Details


Overview: How to Improve Your LinkedIn Profile


Your Host: Roger Knecht, president of Universal Accounting Center

Our Guest: Donna Serdula


Are you leveraging your online presence to get the clients you deserve?

In this week’s episode, Roger Knecht speaks to Donna Serdula on how to leverage your LinkedIn profile, LinkedIn best practices, how to brand your LinkedIn so that you are seen by your target audience, how to build and leverage your LinkedIn connections and much more.

Listen in and learn why your LinkedIn is so important to your end goal as a professional or as a business, and how to set up your profile the right way.

Get ready to take some great notes, in fact, have your Linkedin profile up and ready to work on as you listen in.


About Our Guest: Donna Serdula


Donna Serdula is the pioneer of the concept of LinkedIn profile optimization.She is an in-demand speaker throughout the US and has been featured on Business Insider, Time’s Money section, WallStreet Journal’s Market Wartch, LA Times,NBC among other news outlets.  She is a keynote speaker and an author.



Universal Accounting Center

  • Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth.




Get in touch with Donna through LinkedIn for further assistance on how to set up your LinkedIn profile and how to use the full potential of LinkedIn.

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